Why we need new business models, and ideas on how to get started.
Saul Kaplan?s book, the Business Model Innovation Factory, is a book that sets out the rationale and paths to new models of innovation. Saul Kaplan runs the Business Innovation Factory in Rhode Island, writes for HBR and Fortune on innovation, consults and hosts popular BIF innovation events.
Whilst innovation is often defined as a new product or process,in today?s world it is often a new combination of processes ? to form a new entity, project or program. So systems level thinking is critical, it?s what Saul argues, and what we at 2thinknow believe and model. So Saul and 2thinknow are very much on the same page on the diagnosis.
In some cases, as Kaplan argues, for existing innovators it can be the recombination of existing factors inside an organization such as Accenture (Kaplan?s former employer and point of personal reference) that creates innovation.
For new innovators, it would be a disruptive business model (e.g. Spotify now for music, or Apple for phones), that disrupts industries and creates the rapid growth opportunities. Saul gives A Better Place as a long form example.
2thinknow have an alternate model to Saul, but there?s alignment between our Innovation Development LifeCycle/HI Loop and Saul?s Connect, Inspire and Transform model.
Christopher Hire, Executive Director of 2thinknow said, ?Saul and I agree. We need innovation, and change. Those trying to change existing organizations should really dig in to Saul?s book and find the courage to lead new creative change in companies and organizations, by business model design.
?Saul is one of those well known in the innovation space, and a real encourager of new and knowledge-based innovation eco-systems, and I think Saul has stepped into the breach in sharing his vision of business model innovation for those trying to enact change inside the walls.?
Daniel Pink, author, and writer of the HBR Article on how MFAs are the new MBAs (a @2thinknow favorite) said ?Saul knows how to take innovation from napkin sketch to market share.?
Saul?s book, like some of Alex Osterwalder?s thinking, sets out the need for new business models.
The primary driver of innovation are new models, new approaches, new processes and systems.
Who Should Read: Innovation Professionals, Business and Government. Those with strategic responsibility either in their own business, or in the departmental/executive function of a larger business.
Not for Profits should dig into Chapter 10, then the rest.
Must Read Chapters: 4, 5, and 6 for the how-to starter tips.
Sleeper Chapter: Lookout for Chapter 7 for nuts and bolts thinking about Business Model Innovation.
Available: in the Innovation Bookstore fulfilled by Amazon as Kindle or Print *, try this direct Amazon link or order from your local bookstore to support local booksellers.
Contact the Author: Saul Kaplan on Twitter
Disclosure: Saul?s organization sent us a review copy via mail.
Source: http://www.globeinnovator.com/2012/book-review-wanted-new-business-models/3511/
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